- ISBN13: 9780470539392
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Praise for How to Measure Anything: Finding the Value of Intangibles in Business
“I love this book. Douglas Hubbard helps us create a path to know the answer to almost any question in business, in science, or in life . . . Hubbard helps us by showing us that when we seek metrics to solve problems, we are really trying to know something better than we know it now. How to Measure Anything provides just the tools most of us need to measure anything bette… More >>
How to Measure Anything: Finding the Value of Intangibles in Business

Great applications for data. The most difficult part of analytics is using data to create usable information. This book does exactly that.
Rating: 5 / 5
This book describes one strategic issue: it’s possible to measure anything. Today this is one of most important points for the culture of execution and double this importance wnhe focused on intnagibles.
Rating: 4 / 5
Hubbard’s book refutes the commonly held belief that intangibles are immeasurable. In the book, he provides a clear definition of measurement and presents a simple and easy to follow method of measuring so-called intangibles. When measurement is viewed as a reduction of uncertainty, as Hubbard suggests, we are freed from finding absolute answers. Hubbard also offers several examples of how measuring intangibles has led real-life businesses to make better decisions.
Rating: 4 / 5
Conceptually a good book, It would be better with more examples in the business world such as measuring value of better communincations or value of intellectual property. These are vexing issues today. However, the though process to getting to an answer in this book was worth the price.
Rating: 4 / 5
This book was one of the best books I have ever read. It was informative and very well written. I would use it as a college text book. I look forward to the next book that Doug Hubbard writes.
Rating: 5 / 5